When you are preparing for the job search battle, the most important weapon that you will have at your arsenal is your resume, which may leave you to ponder whether you should write your resume yourself or have a professional resume service do it for you. It almost seems like a silly inquiry, because after all, if you don't know who you are then who does?
In my mind, professional resume services are useful to people who fit the range of entry-level to mid-level experience primarily due to their not having much experience with hiring processes other than their own personal one. As such, they haven’t really had much experience reviewing resumes, qualifying candidates against a position, and the like. This usually occurs when one gets to a senior/management level in their career where after having performed this function enough, one should have a pretty good idea of what the competition does with their resume or how they present in interviews so that they know better how to market/position themselves without need necessarily for all that much resume writing assistance.
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Because professional resume services are in the business of creating resumes, they will be in the know of what potential employers are looking for. Certain fields require certain formats and finesse when it comes to what should be on a resume, and the resume writer assigned to create your resume will know all the ins and outs of your chosen field. They will also know how to adequately "spruce" up your resume in order to have it come off as a cut above rest.